Information + Inspiration + Insight
Welcome to The Hub, a curated site helping to push our industry forward by connecting and sharing the latest consumer research, news, resources, and work from the Stagwell family.
Year Three at Sport Beach
Sport Beach made its third appearance on the Croisette as the Official Sport Partner of the Cannes Lions International Festival of Creativity, delivering its most impactful year yet. With over 6,300 attendees and 147 speakers—including icons like Serena Williams and Billie Jean King—the beach became a dynamic hub for meaningful dialogue at the crossroads of sport, culture, and creativity. Celebrated by outlets like The New York Post and Boardroom, Sport Beach has cemented its status as a premier global marketing platform. What began as a bold idea is now a must-attend destination, where athletes, innovators, and brand leaders explore the values driving both sports and business today: resilience, reinvention, and risk.
Colle McVoy | La-Z-Boy
Colle McVoy developed the extensive brand refresh for La-Z-Boy, complete with a brand new logo mark, a holistic brand system that encompasses verbal and visual identity, CX strategy and an internal brand book and style guide. The new branding positions La-Z-Boy as the owners of comfort beyond furniture but within all of culture.
Team Epiphany | Coca-Cola
Team Epiphany teamed up again with Coca-Cola and Smart Water for their presence at Essence Fest in New Orleans. The “Summer of Uplift Block Party” invited guests into the Coca-Cola booth offering fitness opportunities, a beauty station and refreshing giveaways.
Anomaly | Zalando
Anomaly built “The Corner,” a new European experiential platform that brings fashion, music, art, and everyday life together. Throughout the summer “The Corner” has popped up all across the region with each location being carefully crafted to spotlight the local creatives who are pushing culture and streetwear forward in these markets.
72andSunny | Google Australia
72andSunny Australia partnered with Google on the new “Just Ask Google” campaign, highlighting how the search tool is woven into our lives turning curiosity into connection. The hero film follows a dad trying to connect with his teenage daughter who loves K-Pop, and shows how Google Search allows us to get closer to the passions of those who matter the most.
