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Sport Beach 2024 - That’s a Wrap!

We're still buzzing from SPORT BEACH 2024 during the Cannes Lions Festival of Creativity!

More than 7,400 attendees and 170 speakers, including over 80 industry-leading brand marketers and 30 world-class athletes, made the beach an uncontested smashing success.

 Relive all the action without breaking a sweat. Grab a coffee (or a Paloma by Don Julio) and stream every mainstage session from SPORT BEACH along with 140+ interviews with top athletes, CMOs, and creatives on our YouTube here.



Diageo: Don Julio | GALE + HUNTER

GALE and Hunter collaborated with Diageo's Don Julio to celebrate Día de Muertos, honoring life and remembrance. Activations and ofrendas were brought to cities like Mumbai, LA, and Melbourne, featuring installations by artist Betsabeé Romero and floral designer Juan Rentería. Celebrations spanned Mexico, India, and the US, with more activations planned for Bogotá, Cape Town, London, and Melbourne. 

Google Home | Left Field Labs

Left Field Labs launched the website redesign for Google Home, combining style and education to craft a refreshed user-friendly site. They also developed an AI-powered Media Campaign tool for Google’s Creative Lab, automating asset generation from final campaign materials.

Tiffany & Co. | Anomaly

Anomaly has partnered on Tiffany & Co.'s 2024 holiday campaign titled "With Love, Since 1837." The campaign stars House ambassador Anya Taylor-Joy as she presents the brand's heritage and festive spirit in a New York City winter wonderland.

Macy’s | Mono

MONO launched Macy’s new holiday campaign featuring actress Alison Brie as the Gift Guide, helping customers discover the perfect gifts for all their shopping needs at the one-stop-shop.

LA Rams, Uber Eats and Princess Cruises | ARound

ARound and the LA Rams announced partnerships with Uber Eats and Princess Cruises leveraging Stagwell’s ARound augmented reality platform to engage sports fans with branded experiences during live sports broadcasts.

Transforming Marketing.
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